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ir. Jill Roelofs

is senior manager at the Digital Enablement team of KPMG. She is an expert in Design Thinking and User Experience (UX).

Articles and contributions

How Design Thinking adds value to your digital transformation

December 2022 - Design Thinking is buzzing in the market. Especially in the context of the creation of new digital products and solutions,...

Are you customer-centric in name only?

July 2022 - Introduction Customer centricity has been touted as a key driving force for many organizations in the last decade. The continuous...

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